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Aleph and ShareChat partner to reach SMB companies across India

MIAMI , 29 de noviembre de 2022 /PRNewswire/ — Aleph Group Inc., un habilitador global líder de publicidad digital, que conecta a miles de anunciantes en países emergentes con las principales plataformas digitales del mundo, se ha asociado con ShareChat (Mohalla Tech Pvt Ltd),empresa local de redes sociales más grande de la India .

ShareChat has partnered with Aleph to further grow its sales and expand its markets.
Aleph supports the world’s leading platforms in 90+ markets across the globe where they don’t have a physical presence, enabling platforms like Twitter, Meta, Snapchat, and nearly 35+ others to expand into new markets and enabling advertisers to take full advantage of the platforms’ advertising capabilities. Through these long-lasting partnerships.

Aleph creates the opportunity for all people and businesses to advertise at a local and global level without limits.

ShareChat (Mohalla Tech Pvt Ltd), India’s largest homegrown social media company, has partnered with Aleph, to further grow its sales and expand its markets. Aleph’s brand in India, Httpool by Aleph, will support ShareChat’s self-serve ads platform, ShareChat Ads, in reaching mid-market and SMB companies across India. The social media major launched its self-serve ads platform last year, with the aim to help advertisers easily connect with Bharat in their preferred language, and so far, the platform has supported over 2,400 SMBs.

Nuestra asociación en el importante mercado indio con ShareChat y la plataforma de videos cortos Moj destaca nuestro compromiso y esfuerzo para educar y apoyar a las pymes”, dijo Sunny Nagpal , director general regional de Httpool by Aleph, y agregó que “a través de las redes sociales, las empresas medianas y las PYMES tienen la capacidad de hacer crecer enormemente su audiencia, no solo a nivel local sino también a nivel regional. Nuestros múltiples equipos regionales están bien posicionados para permitir este crecimiento a través del conocimiento local y múltiples idiomas índicos”.

ShareChat ha estado expandiendo rápidamente su plataforma de anuncios de autoservicio, lo que permite a las PYMES, las empresas D2C y los anunciantes generar conciencia específica para sus marcas. Las empresas han podido interactuar con más de 400 millones de MAU en ShareChat y Moj, lo que permite la microsegmentación de su audiencia y, por lo tanto, crea un impacto específico en toda la India . Httpool brindará acceso a una gran cantidad de marcas y anunciantes adicionales, todos interesados ​​​​en conectarse con la audiencia de Bharat.

“ShareChat y Moj tienen una base de audiencia cada vez mayor que consiste en Bharat y la juventud de la India . Esto brinda un rico grupo de oportunidades para que las empresas amplíen su mercado y aumenten de manera efectiva la visibilidad de la marca. Estamos entusiasmados de colaborar con Httpool by Aleph, que tomará nuestra oferta única a una gama más amplia de marcas y anunciantes”, dijo Udit Sharma , director de ingresos, ShareChat y Moj. 

Aleph is a leading global enabler of digital advertising connecting thousands of advertisers in emerging countries with the world’s leading digital platforms in 90+ markets across the globe where they do not have a physical presence enabling platforms like Twitter, Meta, Snapchat, and nearly 35+ others to expand into new markets and enabling advertisers to take full advantage of the platforms’ advertising capabilities. Through these long-lasting partnerships, Aleph creates the opportunity for all people and businesses to advertise at a local and global level without limits.

ShareChat (Mohalla Tech Pvt Ltd) is India’s largest homegrown social media company, with 400+ million MAUs across all its platforms. Founded in 2015 by Ankush Sachdeva, Bhanu Pratap Singh and Farid Ahsan, ShareChat is valued at US$5 billion and has social media brands such as ShareChat App and Moj under its portfolio.

Today ShareChat App is India’s leading social media platform and has over 180 million monthly active users spread across the country. Launched in July 2020, Moj is the largest Indian short video platform with close to 300 million Indians consuming content each month on the app. Investors in ShareChat include Temasek Holdings, Google, The Times Group, Alkeon Capital.

Moore Strategic Ventures (MSV), Harbourvest, India Quotient, Mirae-Naver Asia Growth Fund, Tiger Global, Snap, Twitter, Lightspeed, SAIF Partners (now Elevation Capital) and business stalwarts like Pawan Munjal and Ajay Shridhar Shriram.
SOURCE Aleph Group.

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